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Michelle Obama Presents the 2014 National Arts and Humanities Youth Program Award
Unused ‘fitness’ stamps lie waiting in Postal Service warehouse

The US Postal Service is going to take another shot at developing stamps promoting Michelle Obama’s fitness campaign after White House officials vetoed the ones they came up with last year.

The stamps, costing $146,250 to print and worth more than $22 million if sold, were never distributed.

Now, officials at the money-losing agency are getting ready to try again.

“We are continuing to develop plans regarding a fitness-themed stamp series,” USPS spokesman Mark Saunders told The Post.

Modal TriggerAbout 45 million of the stamps were left in a warehouse after the president’s fitness council expressed concerns that kids in the cartoon images weren’t wearing safety equipment.

Three of 15 stamps raised red flags: a kid doing a headstand, another taking a cannonball dive into a pool and a skateboarder without knee pads.

The White House’s concerns came to light when USPS marketing chief Nagisa Manabe asked the first lady to participate in a launch ceremony for the postage inspired by her “Let’s Move” initiatives, according to Linn’s Stamp News.

When officials on the president’s fitness council saw the designs they raised the safety concerns and the stamps were canceled.

 

Source: nypost.com

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